[Marketing] Social media access policy proposal #26
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mindshare/tickets#26
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Social Media Access Policy Proposal
The goal of this policy is to document and streamline who should get access to the Fedora Project social media accounts. The policy should protect against spreading account access too broadly by preventing access of accounts to too many people or to individuals who need to be shown as trustworthy. By outlining a process, we help to make it impartial, transparent, and clear to those who my want to contribute through social media content.
One of the first pieces of feedback we got was to leverage the Marketing Team as a way of vetting potential candidates for social media access. That is why the process for joining, leaving, and adjusting the Marketing Team and its structure is part of this policy.
First you have to join the Marketing Team, then you have to qualify for nomination, and then you're nominated for access to a specific account and the Mindshare Committee will make a decision.
Please approve this policy or let us know how we can adjust so that we can start looking for and nominating contributors to manage more social media accounts.
HackMD of the proposal
[Mindshare Policy Proposal] How to get social media access
To become a member of the social media access group:
Related info
How to join the Marketing Team
In order to join the Marketing Team:
How to change the rules for the Marketing Team
Thoughts!
First, for the time allotted, does 1 week work?
Second, here are my thoughts for determining when is the last time someone was inactive. I was going to outline a big complicated process for finding out when someone was inactive and then pinging them a few times to confirm whether they would like to remain a part of the team, but I think there's a simpler way.
Since joining the Marketing Team is so low stakes and there isn't even that much that a non-contributor couldn't do, I think we can have an annual clean up / confirmation of membership. Once a year, maybe starting next April after the Fedora release, we pull up the Marketing FAS group, ping all of them, and ask them to confirm their membership in the team for another year. If they respond, they stay in the team. If they don't, then they're removed from the FAS group and any social media access they may have. Maybe we can do like 2 pings and call it at that point. Does that work?
I know the FAS group is currently kind of loaded up, but after one year I expect us to be able to trim it down, and then it should remain reasonably sized after that.
Third, should I make the edits we decide to the HackMD or the actual ticket itself?
mentioned in issue fedora/marketing/marketing-planning#19
That seems reasonable to me. I wouldn't go any shorter than 1 or longer than 2.
This makes sense. We do a similar "keepalive" for Spins each release to make sure there's still someone there. I think a process like that works fine here.
For the first part, I'd make it in both, that way whichever one people look at, it's right. As a matter of style, I'd document the process for removing inactive contributors separately from the policy. But if you want to combine them, that's fine. I'd again put the edits in both places for clarity.
changed the description
Enter the change in the ticket and the HackMD.
I kept it together because it isn't that much longer than what was there before.
changed health status to needs attention
Thanks @josephgayoso for opening this discussion here.
My first thought is that the "How to get social media access" part is relevant for a Mindshare policy. But for guidance on how to join the Marketing Team and how to change the rules for the Marketing Team seems very specific to the Marketing Team. Is there a good reason to codify this language at the Mindshare Committee policy, or should that exist as its own independent documentation for the Marketing Team? I lean towards the second option.
Otherwise though, what is described here looks good to me, and I know we also have been deliberating on this quite a while over on Fedora Discussion. So, no major objections from me on what is written here, but my feedback is more on delivery and who should own which parts of what is written here.
I added the part about how to join the Marketing Team because we wanted the step of joining the Marketing Team to be part of how we select people for social media access. If we want I can take it out no problem.
Thinking about it more, I imagine that this policy will then live somewhere in the Mindshare documentation and would thus be harder to change should we want to do something different in the Marketing Team. For that reason, I'll rearrange the proposal so that you know exactly what is the policy for Mindshare and what is Marketing stuff (which would just be context for the decision).
changed the description
Just following up on this. Is there anything more that's need from the Marketing Team to put this to a vote?
I can make a MR with the proposal to our docs repo. Is the HackMD pad up to date?
Yes, it is. I mirrored the changes to the HackMD.
@josephgayoso After the release party wraps, I will open a new Merge Request with the policy proposal as written. Or alternatively, you could open the MR directly, or I could teach you how to open a MR.
In the meantime, I created a new docs module for Mindshare policies in https://gitlab.com/fedora/mindshare/docs/-/merge_requests/5. My intention is that it will make it easier and more clear for everyone about what the policies, bylaws, rules, etc. are for the Mindshare Committee. The social media policy should be distinguished from "normal" docs that we have in the repo.
assigned to @jwflory
mentioned in issue fedora/marketing/marketing-planning#55
mentioned in merge request docs!110
mentioned in issue fedora/marketing/marketing-planning#64
mentioned in issue fedora/marketing/marketing-planning#80
mentioned in issue fedora/marketing/marketing-planning#79
unassigned @jwwheeler
@amoloney @ekidney @lbazan @sumantrom @gridhead Please take a look at this thread. I think this is an excellent ticket to revisit, as it is also not related to events and represents a bigger picture concept for how we approach social media.
This could also connect to how the Marketing Team rep brings value to the Mindshare Committee, once we identify that rep.